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Questionnaire Name - Survey on personal consumption patterns

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1	Gender
	A- Male (119)  B- Female (220)
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2	Age
	A- <16 (1)  B- 16-20 (49)  C- 21-25 (119)  D- 26-30 (48)  E- 31-35 (38)  F- 36-40 (17)  G- 41-45 (20)  H- 46-50 (18)  I- >50 (29)
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3	Ethnicity
	A- Black (5)  B- Asian (74)  C- White (260)
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4	Education (Please pick the one you currently in if you are still studying)
	A- N/A (14)  B- Primary School (2)  C- Middle School (0)  D- GCSE or equivalent (10)  E- AS/A2 Level or equivalent (18)  F- Degree or above (295)
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5	Weekly income (*Yearly earning divide by 52, answer corr. to 3 significant figures) ** If you are having trouble in reading the currency unit. Please aware the currency unit is "English pounds"
	A- <¢G171 (132)  B- ¢G171-¢G394 (79)  C- ¢G395-¢G617 (74)  D- ¢G618-¢G841 (22)  E- ¢G841-¢G1064 (16)  F- >¢G1064 (16)
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6	Source of income (*you can tick more than one box)
	A- Work (223)  B- Family (108)  C- Scholarship (41)  D- Loan (62)  E- Investment (14)
	No Selection (8)   Select 1 item (253)   Select 2 items (55) Select 3 items (27)   Select 4 items (1) Select 5 items (0)
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7	Assume a non Fair-Trade version of a product costs 1 pound sterling. How much would you be willing to pay for a Fair-Trade version of the same product? Note*: Fairtrade is an alternative approach to conventional trade and is based on the idea of a partnership between producers and consumers. Fairtrade offers producers a better deal and improved terms of trade. This allows them the opportunity to improve their lives and plan for their future. ** If you are having trouble in reading the currency unit. Please aware the currency unit is "English pounds"
	Maximum  100 Minimum  0 Average  1.95 Sum  659.61
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8	Assume a non Fair-Trade version of a product costs 10 pounds sterling. How much would you be willing to pay for a Fair-Trade version of the same product? ** If you are having trouble in reading the currency unit. Please aware the currency unit is "English pounds"
	Maximum  90 Minimum  0 Average  12.02 Sum  4,074.68
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9	Assume a non Fair-Trade version of a product costs 100 pounds sterling. How much would you be willing to pay for a Fair-Trade version of the same product? ** If you are having trouble in reading the currency unit. Please aware the currency unit is "English pounds"
	Maximum  500 Minimum  0 Average  113.31 Sum  38,412.37
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10	Now think of a product that you consume often (e.g. vegetables, fruit, coffee, etc¡K) as the product for comparison. Assume that non Fair-Trade version of that product costs 1 pound sterling per lb. How much would you be willing to pay for a Fair-Trade version of the same product? ** If you are having trouble in reading the currency unit. Please aware the currency unit is "English pounds" (I would like to remind you that it is perfectly fine if you are not willing to pay any premium, given that paying EXTRA for any of these products will leave you with less disposable income for other products or savings)
	Maximum  130 Minimum  0 Average  2.52 Sum  855.04
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11	Have you recently consumed fair-trade products? *For Question 11, please tick the right box, and please follow-through to Q12 if your answer to Question 11 is yes.
	A- Yes (242)  B- No (97)
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12	If your answer is Yes to Q11, do you discuss doing so with other people (e.g. family members, friends, colleagues, etc¡K..)?
	A- Yes (68)  B- No (189)
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